We7 is a free, advertising supported, music streaming service, with over 6.8 million tracks available for streaming in the UK and Ireland, with content from all four major record labels, and most independent labels and distributors. Most tracks and albums are also available to purchase from the in-site store. Outside the UK and Ireland, it has limited content. Songs streamed on We7 have a short audio advert, or blipvert, that plays before each song. This is usually combined with a change in the advert on the page, with the intent of the audio advert drawing attention to the clickable advert. The site claims it had 3 million tracks available for streaming at launch, claimed 500 thousand users and 3.5 million tracks in March 2009 and currently claims over 3 million users and 6.8 million tracks. In June 2012, We7 was acquired by UK retailer Tesco for £10.8 million. In May 2013, adverts on the website revealed they will be changing their name to Blinkbox Music. On 6 June 2013, the We7 Android app was rebranded to 'blinkbox music'. Wikipedia [ - ]

We7 is a free, advertising supported, music streaming service, with over 6.8 million tracks... [ + ]