<p>Electropop is a pop-oriented form of electronic music primarily consisting the use of synthesizers. The genre has seen a revival of popularity and influence since the late 2000s. "Electropop" is the short form of "electronic pop".
The term was used primarily during the 1980s to describe a form of synthpop characterized by an emphasized electronic sound — often described as cold and robotic — and by minimal arrangements. This was mainly due to the limitations of the analog synthesizers and recording techniques used at the time, but has since become a stylistic choice. Electropop laid the groundwork for a mass market in chart-oriented synthpop.
Electropop songs are pop songs at heart, often with simple, catchy hooks and dance beats, but differing from those of electronic dance music genres which electropop helped to inspire — techno, house, electroclash, etc. — in that songwriting is emphasized over simple danceability.
In 1969, the German Gershon Kingsley wrote a dance instrumental song using the moog synthesizer. Electropop music began appearing in the late 1970s, with the "robot pop" of German band Kraftwerk, the "technopop" of Japanese band Yellow Magic Orchestra, and the</p>