40 Acres & A Mule Filmworks is the production company of noted American filmmaker Spike Lee (born 1957).
The company is named for a famous episode of early Reconstruction. In 1865, General Sherman issued "Special Field Order 15", which ordered the distribution of lots of 40 acres (160,000 m) to some freed black families on the Georgia coast, and also distributed some surplus army mules. After President Lincoln was assassinated, President Andrew J...
more
40 Acres & A Mule Filmworks is the production company of noted American filmmaker Spike Lee (born 1957).
The company is named for a famous episode of early Reconstruction. In 1865, General Sherman issued "Special Field Order 15", which ordered the distribution of lots of 40 acres (160,000 m) to some freed black families on the Georgia coast, and also distributed some surplus army mules. After President Lincoln was assassinated, President Andrew Johnson revoked the order, took the land away from the freed slaves, and returned it to the original owners.
After the success of films such as Do The Right Thing and Malcolm X, Lee expanded the 40 Acres brand by opening small clothing stores with merchandise that bore the 40 Acres emblem. Lee has also done several collaborations with clothing companies such as Nike, Eckō and Brooklyn Denim.
40 Acres & a Mule also has an advertising division with DDb called Spike DDB located in New York. They have done several famous Super Bowl, Nike and Lay's...
less