The Active Network, Inc., got its official start in
1998 as a Web portal with regional grassroots sports information to
recreational athletes, though some of the company's software
development began as early as 1976 under Class Software, Ltd.
Within two years, Active.com was processing more than one million transactions involving event and league registrations, web publishing and e-commerce.
The company further solidified its place in the participatory sports
market with the acquisition and development of media properties such as:
- eteamz.com, which offers team home pages, online registration and fundraising services to teams, leagues, camps and tournaments.
- ActiveEurope.com,offering online event registration, training tools, sport-specific content and community features.
- ActiveGolf.com, a source of local golf information, online tee time reservations and more.
Software Technology and Marketing Access
With its online communities in full swing, The Active Network turned
its attention to finding other ways to use technology to support
participation in and management of sports, activities and organizations
that foster healthy, active lifestyles.
The company launched a full service marketing and promotions agency, the Active Marketing Group, to help brand marketers communicate with active consumers.
The company also introduced a line of technology and marketing
solutions to help community organizations manage programs, facilities,
memberships, registrations, donations and Web content. One of the
line’s initial offerings was Recware, the
first-ever hosted, Internet registration solution for the recreation
industry. That product was later joined by other industry-leading
software and online brands such as ActiveNet (RecNet) and Class Software, Ltd.,
the latter acquisition bringing an additional 30 years of experience in
recreation and municipal management software solutions.
The Active Network Today
Today, the Active Network’s technology solutions are used by more
than 100,000 events and 4000 community organizations. Active's media
properties generate 100 million visits a month and over 12 million
registered users participate through our online communities. The Active
Network has made Inc. 500’s list of the fastest growing privately held
companies for three years in a row, with average annual sales growth of
442.9 percent over that time.
