Currys Digital is an electrical retailer in the United Kingdom, that is owned by DSG International plc.
On 5 April 2006, Dixons announced that they were removing their brand from the high street and would only be using the Currys brand, Dixons rebranded as Currys.digital an extension of Currys.digital markets itself as a specialist division of Currys aimed at the technology-focused consumer with product ranges such as cameras, personal computers,...
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Currys Digital is an electrical retailer in the United Kingdom, that is owned by DSG International plc.
On 5 April 2006, Dixons announced that they were removing their brand from the high street and would only be using the Currys brand, Dixons rebranded as Currys.digital an extension of Currys.digital markets itself as a specialist division of Currys aimed at the technology-focused consumer with product ranges such as cameras, personal computers, audio and video equipment - as Dixons had in the past - while offering a small range of large and small domestic appliances that the traditional Currys stores sell. However, there are a small number of Currys.digital stores which still devote a lot of the store to appliances such as white goods. An example of this would be the Currys.digital in Bull Ring, Birmingham. This is because that branch was a Dixons XL store. The store in Kingston upon Hull used to also display appliances, however recently underwent a revamp to bring it into line with...
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