Dan Springer brings over 20 years of executive leadership and strategic
sales and marketing consulting experience to Responsys, with proven
success in interactive marketing, e-commerce, and finance. As Chief
Executive Officer, Dan is responsible for charting Responsys’ strategic
direction and extending the company’s leadership into new realms of
digital marketing. Prior to Responsys, Dan was Managing Director in the
San Francisco office of Modem ...
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Dan Springer brings over 20 years of executive leadership and strategic
sales and marketing consulting experience to Responsys, with proven
success in interactive marketing, e-commerce, and finance. As Chief
Executive Officer, Dan is responsible for charting Responsys’ strategic
direction and extending the company’s leadership into new realms of
digital marketing. Prior to Responsys, Dan was Managing Director in the
San Francisco office of Modem Media where he was responsible for
general management of the agency’s western United States operations.
Dan led the development of the agency’s Performance Marketing
capability by leveraging database marketing, web site analytics and
search engine marketing techniques. Prior to Modem Media as the CEO of
Telleo, Inc., he refocused the business
from online advertising to business partnerships with leading brands
like Taco Bell. Previously, Springer was also the Chief Marketing
Officer and General Manager for NextCard, where he built the
fastest-growing credit card in history by creating one of the
Internet’s top five advertisers. He started his career as a consultant
at McKinsey & Company
and DRI/McGraw-Hill. Dan holds an MBA from Harvard University and a BA
in Mathematics and Economics from Occidental College. He also sits on
the board of directors for ITI, E-LOAN and The Randall Museum.
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