Dell Buck Schanze (born in Ithaca, NY on September 27 1969) is a controversial Utah business entrepreneur, who relocated to Salt Lake City with his mother at age 12 when his parents divorced. According to the Salt Lake Tribune, Schanze "has made a name for himself by pushing the envelope professionally and personally" with highly opinionated radio and television advertising campaigns in Salt Lake City pushing his businesses as well as his persona...
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Dell Buck Schanze (born in Ithaca, NY on September 27 1969) is a controversial Utah business entrepreneur, who relocated to Salt Lake City with his mother at age 12 when his parents divorced. According to the Salt Lake Tribune, Schanze "has made a name for himself by pushing the envelope professionally and personally" with highly opinionated radio and television advertising campaigns in Salt Lake City pushing his businesses as well as his personal viewpoints. He is a strong supporter of Second Amendment rights and has stated that he has a permit to carry a concealed firearm, which he allowed to expire in early 2009.
Dell Schanze was the founder of Totally Awesome Computers, which at its peak operated nine stores along the Wasatch Front in Utah. His moniker "SUPERDELL" (written as one word in capital letters) and his business became household names in Utah in the late 1990s. He is known for his zany, unrehearsed and often controversial commercial advertisements as well as conflicts...
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