Flutie Flakes is the name of a brand of frosted corn flakes breakfast cereal named for quarterback Doug Flutie.
The brand was created in 1998, after Flutie, then the starting quarterback for the Buffalo Bills, saw his popularity soar because of his scrambling, last quarter heroics and his impressive win-loss record. A large portion of the profits made from sales of Flutie Flakes were donated to the Doug Flutie Jr. Foundation for Autism, created i...
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Flutie Flakes is the name of a brand of frosted corn flakes breakfast cereal named for quarterback Doug Flutie.
The brand was created in 1998, after Flutie, then the starting quarterback for the Buffalo Bills, saw his popularity soar because of his scrambling, last quarter heroics and his impressive win-loss record. A large portion of the profits made from sales of Flutie Flakes were donated to the Doug Flutie Jr. Foundation for Autism, created in honor of Flutie's autistic son. The goal of the foundation is to create awareness of autism and to seek a cure.
Flutie Flakes became the subject of a minor controversy in January 1999 when after Doug blew a playoff game against the Dolphins, Miami Dolphins' head coach Jimmy Johnson poured Flutie Flakes on the ground and invited his team to stomp on them; as the product was created to help individuals with autism, Flutie was upset that Johnson would use it in such a manner. Johnson issued a public apology.
Flutie Flakes remained popular in...
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