Jason Vale (also known as The Juice Master) is an author, motivational speaker and lifestyle coach.
Vale was a self confessed addict of smoking, alcohol and junk food and a chronic sufferer of Psoriasis, Eczema and Hay fever. Vale claims he was then influenced by early juicing pioneer Norman Walker and began juicing to improve his health. In his book Slim 4 Life, Vale states that he lost weight, gave up smoking and drinking and stopped eating jun...
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Jason Vale (also known as The Juice Master) is an author, motivational speaker and lifestyle coach.
Vale was a self confessed addict of smoking, alcohol and junk food and a chronic sufferer of Psoriasis, Eczema and Hay fever. Vale claims he was then influenced by early juicing pioneer Norman Walker and began juicing to improve his health. In his book Slim 4 Life, Vale states that he lost weight, gave up smoking and drinking and stopped eating junk food by changing his mindset to his addictions. Vale claims that as a result of daily juicing he lost four stone and is now free of his skin conditions and Hay fever. Jason became a trainer for Allen Carr (the now deceased author of The Easy Way to Stop Smoking) and set up a clinic in Birmingham.
With the launch of his first published book in 2001 as the self titled 'Juice Master' Vale has continued to promote the health benefits of consuming freshly extracted juices and smoothies in the media. Vale, through publishers Harper Collins, has...
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