Marketplace

A marketplace is the space, actual or metaphorical, in which a market operates. The term is also used in a trademark law context to denote the actual consumer environment, ie. the 'real world' in which products and services are provided and consumed. Wholesale marketing can take place at a market which primarily sells to traders such as caterers and small shopkeepers, rather than to members of the public, although members of the public are not ne... more

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