Pringles is a brand of potato- and wheat-based snacks originally developed by Procter & Gamble. Pringles are sold in more than 140 countries and have yearly sales of more than US$1 billion. In April 2011, P&G; agreed to the $2.35 billion sale of the brand to Diamond Foods of California, a deal which would have more than tripled the size of Diamond's snack business. However, the deal fell through in February 2012 after a year-long delay due to iss...
More
Pringles is a brand of potato- and wheat-based snacks originally developed by Procter & Gamble. Pringles are sold in more than 140 countries and have yearly sales of more than US$1 billion. In April 2011, P&G; agreed to the $2.35 billion sale of the brand to Diamond Foods of California, a deal which would have more than tripled the size of Diamond's snack business. However, the deal fell through in February 2012 after a year-long delay due to issues over Diamond's accounts. On February 15, 2012, the Kellogg Company agreed to buy Pringles for $2.7 billion. The sale is expected to be completed by summer.
Pringles brand potato crisps were first sold in the United States in October 1968, and distributed internationally by the mid-1970s. The original Pringles television commercials were written, produced and directed by Thomas Scott Cadden (composer of the original Mr. Clean jingle) in 1968, while working at Tatham-Laird and Kudner Advertising Agency in Chicago.
There are several theories...
Less
