Special K

Special K is a lightly toasted breakfast cereal manufactured by the Kellogg Company. The cereal was introduced to the United States in 1956. It is made primarily from rice and wheat. It is marketed primarily as a low-fat cereal that can be eaten to help one lose weight. It frequently has give-away offers for various health and fitness products or contains dieting information on the back of the box. Although marketed primarily as a dieting aid Spe... more

Special K is a lightly toasted breakfast cereal manufactured by the Kellogg Company. The cereal was introduced to the United States in 1956. It is made primarily from rice and wheat. It is marketed primarily as a low-fat cereal that can be eaten to help one lose weight. It frequently has give-away offers for various health and fitness products or contains dieting information on the back of the box. Although marketed primarily as a dieting aid Special K does, in fact, contain more calories and 60% more fat than Kelloggs Corn Flakes. In North America, Special K Original has 110 Cal per 29g cup serving. One serving contains 0.5g fat, 22g carbohydrates, 2g sugar and 5g protein. In the UK, Special K Original is 17% sugar, meaning a 30g serving contains 5g of sugar. In the UK a recent advertising campaign has focused on the results of a study run in collaboration with the Department of Human Sciences at Loughborough University requiring overweight volunteer subjects to replace two meals a... less