The NBA on CBS was a weekly presentation of National Basketball Association games on CBS Sports. The NBA on CBS ran from the 1973-1974 NBA season (when CBS succeeded ABC Sports as the national broadcaster of the NBA) until the 1989-90 NBA season (when CBS was succeeded by NBC Sports).
During CBS' first few years at covering the NBA, CBS was accused of mishandling their NBA telecasts. Among the criticisms included CBS playing too much loud music, ...
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The NBA on CBS was a weekly presentation of National Basketball Association games on CBS Sports. The NBA on CBS ran from the 1973-1974 NBA season (when CBS succeeded ABC Sports as the national broadcaster of the NBA) until the 1989-90 NBA season (when CBS was succeeded by NBC Sports).
During CBS' first few years at covering the NBA, CBS was accused of mishandling their NBA telecasts. Among the criticisms included CBS playing too much loud music, the lack of stability with the announcers, regionalizing telecasts (thus fragmenting the ratings even further), billing games as being between star players instead of teams, and devoting too much attention to the slam dunk in instant replays. Regular features included a pregame show that consisted of mini-teams of celebrities and active and former NBA players competing against each other, and a halftime show called Horse.
The NBA eventually took notice of the criticisms and managed to persuade CBS to eliminate its original halftime show. In...
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