Uncle Sam Cereal is a ready-to eat breakfast cereal, first introduced in 1908 by U.S. Mills of Omaha, Nebraska. The company relocated to Needham, Massachusetts sometime after the 1970s.
In 1908, company founder Lafayette Coltrin of Omaha was instructed by his personal physician to add flaxseed to his diet. Coltrin so enjoyed the taste of toasted flaxseed on whole wheat flakes that he ate during breakfast that he decided to market the combination....
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Uncle Sam Cereal is a ready-to eat breakfast cereal, first introduced in 1908 by U.S. Mills of Omaha, Nebraska. The company relocated to Needham, Massachusetts sometime after the 1970s.
In 1908, company founder Lafayette Coltrin of Omaha was instructed by his personal physician to add flaxseed to his diet. Coltrin so enjoyed the taste of toasted flaxseed on whole wheat flakes that he ate during breakfast that he decided to market the combination. Given his resemblance to Uncle Sam, Coltrin named his new cereal after the mythical patriotic character. The top-hatted silhouette of "Uncle Sam" on the side of the box is actually Coltrin's, or so the story goes.
The cereal consists solely of vitamin-enriched toasted whole wheat kernels pressed flat into flakes. Whole toasted flaxseed is then mixed with the flakes. The result is a high-fiber, ready-to-eat cereal with a low glycemic index and, because of the flaxseed, an exceptionally high amount of omega-3 per serving.
The brand has expanded...
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