Virgin Mobile Australia (VMA) is a telecommunications company based in Sydney, Australia. They sell through over 3500 retail outlets, including flagship stores in Sydney, Melbourne and Brisbane, as well as via telesales and web-based stores.
VMA offers pre-paid, monthly and CAP plans for mobile phones. It also has two wireless broadband products: Broadband At Home and Mobile Broadband.
VMA was founded in October, 2000, as a 50/50 business partner...
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Virgin Mobile Australia (VMA) is a telecommunications company based in Sydney, Australia. They sell through over 3500 retail outlets, including flagship stores in Sydney, Melbourne and Brisbane, as well as via telesales and web-based stores.
VMA offers pre-paid, monthly and CAP plans for mobile phones. It also has two wireless broadband products: Broadband At Home and Mobile Broadband.
VMA was founded in October, 2000, as a 50/50 business partnership between Virgin Mobile UK and Optus. VMA were Australia's first Mobile Virtual Network Operator. In this case the arrangement was to use the Optus network infrastructure but with Virgin management of all aspects of the customer experience including branding of products, customer service and billing.
In 2002, Virgin Mobile UK increased its shareholding to 74.15 per cent. after Optus refused to inject more cash into the operations. Optus was reported to have lost $AU116 million from the operation since the joint venture began.
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