Weetabix is a whole grain wheat breakfast cereal produced by Weetabix Limited of the United Kingdom. It comes in the form of palm-sized biscuits. Variants include organic and Weetabix Minis (bite-sized) versions. The UK cereal is manufactured in Burton Latimer, Kettering, United Kingdom and in Canada and exported to over 80 countries.. U.S Weetabix, in both organic and conventional versions, is manufactured in the North American location of Cobou...
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Weetabix is a whole grain wheat breakfast cereal produced by Weetabix Limited of the United Kingdom. It comes in the form of palm-sized biscuits. Variants include organic and Weetabix Minis (bite-sized) versions. The UK cereal is manufactured in Burton Latimer, Kettering, United Kingdom and in Canada and exported to over 80 countries.. U.S Weetabix, in both organic and conventional versions, is manufactured in the North American location of Cobourg, Ontario, Canada.
Weetabix was invented in Australia in the 1920s by Bennison Osborne. He and New Zealand partner Malcolm Macfarlane sold the Australian and New Zealand rights for "Weet-Bix" to Sanitarium Health Food Company in 1930. Osborne and Macfarlane then formed the "British & African Cereal Company Pty. Ltd.", and began exporting the product to South Africa. When they introduced the product to the British market they renamed the product "Weetabix." In 1936, the name of the company was changed to Weetabix Limited.
Weet-Bix are still...
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