World Industries is a skateboarding company that offers skateboarding products including decks, trucks and bearings, as well as snowboards, wax, shoes, and assorted apparel. The company was founded by Steve Rocco in 1987. In 1989, Rocco was joined by skaters Rodney Mullen and Mike Vallely.
In 1989 Mark Gonzales approached Steve Rocco with the desire to be involved in his own company. He liked the independence that having control of his own compan...
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World Industries is a skateboarding company that offers skateboarding products including decks, trucks and bearings, as well as snowboards, wax, shoes, and assorted apparel. The company was founded by Steve Rocco in 1987. In 1989, Rocco was joined by skaters Rodney Mullen and Mike Vallely.
In 1989 Mark Gonzales approached Steve Rocco with the desire to be involved in his own company. He liked the independence that having control of his own company offered. He was riding for Vision at the time and decided to name the company Blind, the exact opposite to Vision. He took Jason Lee, a World Industries team member, and formed the Blind team.
H-Street co-founder Mike Ternasky wanted a break from H-Street, so in 1991 he formed a partnership with World Industries, starting the company Plan B. In the deal, World Industries was the distributor and manufacturer and Mike marketed the brand from San Diego. Mike got Rodney Mullen to street skate and he became a member of the team.
In September 1993...
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