Mod

Mod (originally modernist, sometimes capitalised) is a subculture that originated in London in the late 1950s and peaked in the early to mid 1960s. Significant elements of the mod lifestyle included music, such as African American soul, Jamaican ska, and British beat music and R&B; fashion (often tailor-made suits); dancing and motor scooters. Pete Meaden, a noted mod personality and early manager for The Who, called mod an aphorism for "clean living under difficult circumstances" . From the... full article at wikipedia