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Yoyodyne is the name of several companies in fiction and real life. Yoyodyne is a fictional defense...

Yoyodyne is the name of several companies in fiction and real life. Yoyodyne is a fictional defense contractor introduced in Thomas Pynchon's V. (1963) and featured prominently in his novel The Crying of Lot 49 (1966). Described in the latter book as "a giant of the aerospace industry", Yoyodyne was founded by World War II veteran Clayton "Bloody" Chiclitz. The company has a large manufacturing plant in the fictional town of San Narciso, California. The name is reminiscent of several real high-tech companies, including Teradyne, which was founded a few years before Pynchon wrote The Crying of Lot 49, and Rocketdyne, an aerospace company that manufactured, among other things, propulsion systems. The "dyne" is the standard unit of force in the centimeter-gram-second system of units (largely obsolete but still widely recognized), derived from the Greek word dynamis meaning "power" or "force."