The Long Tail: Why the Future of Business is Selling Less of More is a book by Chris Anderson.
The Long Tail: Why the Future of Business is Selling Less of More
Publishing
Author
Chris Anderson
Chris Anderson (born 1961) is editor-in-chief of Wired, which has won a National Magazine Award under his tenure. He wrote an article in the magazine entitled The Long Tail , which he expanded upon in the book The Long Tail: Why the Future of Business Is Selling Less of More (2006). He currently...